- Redesigning the leading company in email space
- In 2019, Knak undertook a large branding initiative to establish itself as the leader in the email space. I helped Knak to create a brand and lead a redesign of the Knak.com marketing site. I had the pleasure of working on everything from concepting creative ideas and visual styles to directing illustrations and final implementation.
- Illustrations
- During the brand launch, I worked closely with the talented Kelsey Wroten to establish an illustration style that aligned with my vision for the brand. The result was a library of illustrations which the marketing team successfully used for social media, editorial posts, and campaigns.
The new Knak.com website is where all the magic comes together.
- Email newsletter
- Knak has it all. From a new website design to eye-catching illustrations and typography, Knak’s fresh visual tone is also on full display in its monthly email newsletter.
- Role
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- Art Direction
- Brand Identity
- Design System
- Marketing Design
- Team
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- Chief Marketing OfficerPierre Hage
- Marketing ManagerVanessa Martinez
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